According to MajaStevanovich

News and views on what matters to me: mindfulness, leadership, public relations, marketing, social media, pop culture and every now and then I will surprise you with something else.

Tag Archives: Storytelling

Blurrier the lines between storytelling & content, the better

  No matter what industry or practice one is in, audiences expect marketers to provide them value. You provide value 80% of the time, you’re allowed to “market” the other … Continue reading

December 16, 2013 · Leave a comment

Hey healthcare.gov, a little more storytelling please

No matter where you stand on the new healthcare law, one thing we can all agree on is what a time to be a communicator in this space! With all … Continue reading

December 11, 2013 · Leave a comment

Snapchat–the new place to tell stories?

  It has become public knowledge and becoming an even better satire that Snapchat refused Facebooks mega money offer. All this chatter has caused many marketing types to pontificate on … Continue reading

November 21, 2013 · Leave a comment

Together We Make Football–A storytelling masterpiece

  We are halfway into the football season and the NFL’s “tell us your story” contest is picking up some steam. Between traditional advertising and social, the league has gotten … Continue reading

October 28, 2013 · Leave a comment

Storytelling and the future of marketing

  The first thing that comes to mind when I think marketing or PR is storytelling. It is no coincidence that world’s greatest marketers are storytellers first. An article from Fast Company … Continue reading

October 21, 2013 · 3 Comments

Back To The Basics-Lets Do Some Storytelling

We are living in a branded world that seems to be on marketing steroids. Every product or service is fighting to stand out in an extremely cluttered marketplace by trying … Continue reading

January 31, 2010 · Leave a comment